
5 Steps on How to Choose the Right Website Designer
How to choose the right website designer is a question many business owners struggle with—but it doesn’t have to be stressful. In this guide, you’ll discover simple steps to make the process easy and successful.
So, you need a website—awesome! But how do you pick the right designer when everyone claims to be the best? Don’t sweat it. Here’s a no-fluff guide to finding your perfect match.
1. How to Choose the Right Website Designer: Check Their Portfolio
A designer’s past work speaks volumes. Look for:
- Clean, functional designs (no 1999-style flashy GIFs, please).
- Experience in your industry or niche.
2. Read Reviews & Ask for References
Happy clients = trustworthy designer. Check Google, LinkedIn, or ask for testimonials. Bonus: Reach out to past clients directly for honest feedback.
3. Discuss Their Process
Do they just design and disappear? Avoid that. A good designer will:
- Understand your goals (e.g., “I need to sell handmade candles”).
- Offer post-launch support or training.
4. Budget vs. Value
Cheap can be costly later. Aim for a balance—quality work that fits your budget. Ask:
- What’s included? (Hosting, SEO, updates?)
- Any hidden fees?
5. Personality Fit
You’ll work closely with them, so pick someone who:
- Listens (not just nods).
- Explains tech stuff in human terms.
Final Tip: Trust Your Gut
If something feels off (like rushed replies or vague answers), keep looking. Your website is your digital home—don’t hand the keys to just anyone.
Found a contender? Start with a small project (like a landing page) to test the waters. Happy hunting!
For more in-depth advice, check out this Moz guide on how to choose a web designer.
Industry leaders at Forbes share their top tips for hiring a website designer.

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